I still have a note in my outage journal from 2014 about a client who thought they could just “flip a switch” and move their entire site to a new server. I remember the frantic, 3:00 AM phone call—the sound …
I remember sitting in my old office at the hosting startup, staring at a server monitor that was spiking red because a client’s “high-resolution” photography site was absolutely choking the bandwidth. They were serving 4MB unoptimized JPEGs to every single …
I remember being woken up at 3:00 AM by a frantic client three years ago, convinced their entire web presence had vanished into a black hole. They had just switched servers, but half their users were still hitting the old …
I still remember the 3:00 AM page from a client back when I was running my own hosting shop. I woke up to a server that wasn’t just slow; it was screaming, its CPU pegged at 100% while the disk …
I still remember a 3:00 AM page from a client back when I was running my own hosting outfit. He wasn’t calling because of a DDoS attack or a server meltdown; he was calling because he’d decided to “optimize” his …
I remember being woken up at 3:00 AM during my hosting days by a client who was convinced they were being targeted by a sophisticated state-sponsored cyberattack. It turned out to be much more pathetic: a tired employee had simply …
I remember being paged at 3:00 AM for a client whose site had slowed to a crawl, only to find out they had uploaded a series of unoptimized, 10MB PNGs straight from a DSLR. They thought they were being “high …
I remember being paged at 3:00 AM for a client whose site had gone completely dark, not because of a sophisticated SQL injection or a targeted DDoS attack, but because they had uploaded a single 25MB unoptimized PNG and a …
I was woken up at 3:00 AM three years ago by a frantic client whose entire sales team was suddenly “invisible” to their customers. They weren’t being hacked, and their server hadn’t crashed; they were just shouting into a void …
I remember being woken up at 3:00 AM five years ago by a frantic client who’d just realized a competitor had registered a domain that was just a slight, annoying misspelling of theirs. They’d spent thousands on high-end security software …